ElevenLabs Slashes Prices of Turbo V2 and V2.5 Models by 50%

ElevenLabs
has
announced
a
significant
reduction
in
the
prices
of
its
Turbo
V2
and
V2.5
models,
offering
up
to
50%
off
for
both
self-serve
and
enterprise
plans,
according
to

ElevenLabs.
This
move
is
part
of
the
company’s
initiative
to
pass
on
cost
savings
to
customers
while
maintaining
high
standards
of
quality
and
performance.

More
Content,
Less
Cost:
Turbo
Models
are
50%
Cheaper

The
Turbo
V2
and
V2.5
models,
known
for
their
ultra-low
latency
and
high-quality
audio,
are
now
available
at
half
their
previous
cost.
This
price
reduction
is
applicable
to
all
self-serve
plans,
making
it
more
affordable
for
users
to
generate
content.

For
self-serve
plans,
the
Turbo
models
are
now
priced
at
just
0.5
credits
per
text
character
for
text-to-speech
services.
Users
can
scale
up
for
as
little
as
$50
per
million
characters
on
annual
plans.
In
contrast,
enterprise
plans
will
see
a
pricing
range
between
0.5
to
1
credit
per
text
character,
depending
on
pre-existing
volume-based
discounts
outlined
in
their
contracts.
For
larger
enterprise
customers,
the
cost
can
drop
even
further
to
as
low
as
$15
per
million
characters.

It
is
important
to
note
that
these
discounts
are
exclusive
to
the
Turbo
models.
Pricing
for
V1
English,
V1
Multilingual,
and
V2
Multilingual
models
remains
unchanged
at
1
credit
per
text
character.

Introducing
the
New
Scale
Plan

In
addition
to
the
price
cuts,
ElevenLabs
has
introduced
a
new
Scale
plan
designed
to
support
users’
growth
with





scalability
and
savings
in
mind.
The
new
annual
Scale
plan
includes:

• Everything
  in
  the
  Pro
  plan
• 11
  million
  credits
  per
  month
• Three
  Personal
  Voice
  Clones
• Turbo
  at
  $50
  per
  million
  characters
• Priority
  support
• Priced
  at
  $1,100
  per
  month

Customers
on
the
previous
scale
plan
will
still
benefit
from
the
new
Turbo
pricing,
while
the
rest
of
their
pricing
plan
remains
unchanged.

Market
Impact
and
Customer
Reaction

ElevenLabs’
decision
to
reduce
prices
and
introduce
new
plans
is
expected
to
make
its
services
more
accessible
to
a
broader
range
of
users,
from
small
businesses
to
large
enterprises.
The
price
cuts
are
particularly
significant
for
customers
who
rely
heavily
on
text-to-speech
technology
for
applications
such
as
conversational
AI
and
other
high-demand
uses.

With
the
introduction
of
the
Scale
plan,
ElevenLabs
aims
to
cater
to
growing
businesses
that
require
extensive
content
generation
capabilities.
The
new
plan’s
features,
including
priority
support
and
personal
voice
clones,
are
designed
to
offer
additional
value
to
users
scaling
their
operations.

This
strategic
move
by
ElevenLabs
reflects
a
broader
trend
in
the
AI
industry,
where
companies
are
increasingly
focusing
on
affordability
and
scalability
to
attract
and
retain
customers.
By
lowering
costs
and
enhancing
service
offerings,
ElevenLabs
is
positioning
itself
as
a
competitive
player
in
the
rapidly
evolving
AI
landscape.

Image
source:
Shutterstock