Animoca Brands Partners with LayerZero Labs for Enhanced Interoperability


Joerg
Hiller


Jul
30,
2024
15:43

Animoca
Brands
and
LayerZero
Labs
announce
a
multi-year
strategic
partnership
to
enhance
interoperability
in
digital
content
and
gaming
ecosystems.

Animoca Brands Partners with LayerZero Labs for Enhanced Interoperability

Animoca
Brands,
a
leader
in
digital
property
rights
for
gaming
and
the
open
metaverse,
has
entered
into
a
multi-year
strategic
partnership
with
LayerZero
Labs.
According
to
Animoca
Brands,
this
collaboration
aims
to
position
LayerZero
as
the
default
interoperability
solution
for
Animoca
Brands’
extensive
ecosystem.

Strategic
Partnership
Details

The
partnership
will
see
LayerZero’s
interoperability
protocol
integrated
into
various
projects
within
Animoca
Brands’
portfolio.
Notably,
Mocaverse
and
Open
Campus,
two
significant
initiatives
by
Animoca
Brands,
have
already
adopted
LayerZero’s
Omnichain
Fungible
Token
(OFT)
standard.

Furthermore,
both
companies
will
jointly
organize
community
events,
including
hackathons,
and
collaborate
on
educational
initiatives
to
promote
awareness
of
interoperability
technologies.
Animoca
Brands
will
also
recommend
LayerZero
as
the
preferred
solution
across
its
portfolio
of
over
540
investment
companies.

Impact
on
the
Gaming
Industry

The
partnership
aims
to
address
the
limitations
of
traditional
blockchain
technologies
in
the
gaming
industry,
which
boasts
over
3.4
billion
gamers
worldwide,
according
to
Newzoo.
By
simplifying
cross-chain
interactions
and
digital
ownership,
LayerZero’s
solutions
will
enable
a
more
seamless
and
engaging
Web3
gaming
experience.

“We
are
thrilled
to
partner
with
Animoca
Brands
as
the
preferred
interoperability
provider
of
their
portfolio
projects,”
said
Bryan
Pellegrino,
CEO
of
LayerZero
Labs.
“This
collaboration
will
create
seamless
omnichain
interactions
and
enhance
digital
experiences
for
our
respective
communities.”

Future
Prospects

Yat
Siu,
co-founder
and
executive
chairman
of
Animoca
Brands,
expressed
excitement
about
the
partnership,
stating,
“We
are
extremely
excited
about
this
unique
partnership
and
the
opportunity
to
work
even
more
closely
with
LayerZero
to
advance
interoperability
across
Web3.”

Both
companies
envision
an
omnichain
future
for
digital
content
and
gaming,
where
interoperability
becomes
a
standard
feature,
enhancing
user
and
developer
experiences
in
multiple
blockchain-based
ecosystems.

About
LayerZero
and
Animoca
Brands


LayerZero

is
a
permissionless,
censorship-resistant
interoperability
protocol
connecting
over
80
blockchains.
Since
its
launch
in
March
2022,
it
has
processed
more
than
135
million
messages
and
is
backed
by
prominent
venture
capital
firms
like
a16z
and
Sequoia.

Animoca
Brands,
recognized
as
a
Web3
leader,
develops
and
publishes
a
wide
range
of
products,
including
popular
games
like
The
Sandbox
and
PHANTOM
GALAXIES™.
It
also
holds
a
significant
portfolio
of
over
540
Web3
investments,
further
solidifying
its
position
in
the
blockchain
gaming
industry.
For
more
information,
visit

Animoca
Brands
.

Image
source:
Shutterstock

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