XRP ETF a Matter of ‘When’ Not ‘If’ as Ripple Aims to Ride $3 Trillion Stablecoin Market Potential ⋆ ZyCrypto

Ripple
President
Monica
Long
has
reaffirmed
the
idea
of
an
XRP
exchange-traded
fund
(ETF).
In
a
recent
interview,
Long
told
CNBC
reporters
that
an
XRP
ETF
would
be
a
sensible
initiative.

“If
you
think
about
it,
only
XRP
and
Bitcoin
have
regulatory
clarity
on
status
in
the
U.S.
XRP
has
been
a
top
10
asset
by
market
cap
and
is
about
the
top
5
if
you
look
at
daily
traded
volume.
So,
I
think
that
it
will
make
a
lot
of
sense,”
she
stated.

Long
also
predicted
that
digital
assets
will
see
increased
institutional
adoption.
The
Ripple
exec
noted
that
sophisticated
investors
are
entering
the
crypto
market
through
Bitcoin
ETFs
and
tokenized
assets.

Meanwhile,
Ripple
CEO
Brad
Garlinghouse
asserted
that
spot
XRP
ETF
seems

“inevitable.”
In
his
CNBC
interview,
Garlinghouse
opined
that
approving
spot
ETFs
would
benefit
investors
who
prefer
portfolio
diversification.
He
also
expressed
optimism
about
the
potential
success
of
upcoming
Ethereum
ETFs.

Furthermore,
Ripple
is
venturing
into
the
stablecoin
sector,
with
Long
projecting
a
launch
by
the
end
of
2024.

“We
are
working
on
all
the
things
you
need
to
do
in
order
to
bring
a
product
like
this
to
market,”
she
expressed.

She
added
that
XRP
would
remain
relevant
even
after
the
stablecoin’s
launch,
serving
as
a
bridge
asset.

Long
referenced
projections
suggesting
the
stablecoin
market
could
surpass
$3
trillion
in
cumulative
market
cap
within
the
next
five
years.
She
noted
the
growing
demand
for
stablecoins,
citing
their
convenience
for
accessing
US
dollars
and
facilitating
payments
in
various
global
regions.

Ripple
Exec
Highlights
Real-World
Asset
Tokenization
and
Stablecoin
Initiatives
at
Money
20/20
Europe

Ripple’s
Monica
Long
provided
insights
into
the
company’s
recent
initiatives
during
the
Money
20/20
Europe
2024
event
in
Amsterdam.
Long
discussed
the
increasing
interest
in
real-world
asset
(RWA)
tokenization
market
participants
and
spotlighted
the
company’s
new
venture
into
the
stablecoin
market.

“Great
catching
up
with
Arjun
Kharpal
in
beautiful
Amsterdam
on
recent
Ripple
momentum,
including
growing
demand
for
RWA
tokenization
from
our
custody
customers
and
our
entry
to
the
stablecoin
market,”
Long
stated
on
X.

Through
collaborations,
ripple
is
exploring
RWA
tokenization
on
the
XRP
Ledger
(XRPL).
For
instance,
the
company
has
partnered
with
digital
asset
management
pioneer
Zoniqx
tokenization
services
to
XRPL.

Ripple’s
momentum
is
further
supported
by
its
strategic
alliances.
Recently,
Ripple
partnered
with
global
payments
provider
Clear
Junction
to
enhance
customers’
GBP
and
EUR
payouts.